Merrill
47yrs
Top advisor by experience in Wayzata
38yrs
Based in Wayzata, Minnesota, Brent Rice is a fiduciary financial advisor with 38 years of industry experience. Brent joined Merrill in 2010, after two years at Piper Sandler & Co.. Merrill offers investment management, retirement plan consulting, and selecting outside investment managers and is paid through a percentage of assets, flat fees, and commissions.
One of 467 advisors with offices in Wayzata, and one of 436 fiduciaries.
At a glance
Experience38 years (since 1988)
How that compares ?Top 5% by experience in Minnesota
Office315 Lake St E, Wayzata, MN 55391
FirmMerrill
How the firm is paid ?Percent of assets, Flat fee, Commissions
Typical client at the firm ?$860,085
Advisors at the firm25,559
States licensed ?2 states
Services through Merrill
Investment management for individuals and small businessesInvestment management for businesses and institutionsRetirement plan consultingChoosing other investment managersEducational seminars and workshopsOther services
Specialties, designations like CFP®, and languages spoken appear here when advisors claim their profiles.
Licenses
Exams passed, from the official record. Tap a license to see what it allows.
Career
- 2010 – nowMerrillCurrent firm
- 2004 – 2006Piper Sandler & Co.Previously
Contact Brent
Local office(952) 404-5927Ask for Brent. (800) 637-7455Main office · New York, NY 315 Lake St EWayzata, MN 55391Office · Get directions
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Questions to ask Brent
Tailored to Brent’s registration and firm.
- What's your succession plan, and who would work with me if you retire?
- At a firm this size, will I work with you directly or with a service team?
- If you use outside managers, how are they chosen and what do they cost on top of your fee?
- Where would my money be held, and will I get statements directly from that firm?
- What would I pay in total each year, in dollars, including fund and trading costs?
My notes and scorecard
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About Brent
How do I contact Brent?
Call Brent’s local office at (952) 404-5927 or the Merrill main office at (800) 637-7455, and ask for Brent Rice.
How long has Brent been a financial advisor?
Brent has been in the industry since 1988, about 38 years. Top 5% by experience in Minnesota.
What licenses does Brent hold?
Series 63, Series 65. Tap any license on this page to see what it allows.
Is Brent a fiduciary?
Brent is registered as an investment advisor representative, which carries a fiduciary duty when giving investment advice.
How is Brent paid?
Merrill reports being paid by a percentage of the assets they manage, flat or fixed fees, commissions on some products. Ask Brent for your total yearly cost in dollars.
Official record as of October 3, 2026.
This profile is for information only and is not financial advice or a recommendation.
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