Based in Bloomfield Hills, Michigan, George Sovinsky is a fiduciary financial advisor with 13 years of industry experience. George joined Merrill in 2016, after two years at Morgan Stanley. Merrill offers investment management, retirement plan consulting, and selecting outside investment managers and is paid through a percentage of assets, flat fees, and commissions.
One of 647 advisors with offices in Bloomfield Hills, and one of 606 fiduciaries.
At a glance
Services through Merrill
Specialties, designations like CFP®, and languages spoken appear here when advisors claim their profiles.
Licenses
Exams passed, from the official record. Tap a license to see what it allows.
Career
- 2016 – nowMerrillCurrent firm
- 2014 – 2016Morgan StanleyPreviously
Questions to ask George
Tailored to George’s registration and firm.
- At a firm this size, will I work with you directly or with a service team?
- If you use outside managers, how are they chosen and what do they cost on top of your fee?
- Where would my money be held, and will I get statements directly from that firm?
- What would I pay in total each year, in dollars, including fund and trading costs?
My notes and scorecard
About George
How do I contact George?
Call George’s local office at (248) 647-3300 or the Merrill main office at (800) 637-7455, and ask for George Sovinsky.
How long has George been a financial advisor?
George has been in the industry since 2013, about 13 years. 13 years in the industry.
What licenses does George hold?
Series 66. Tap any license on this page to see what it allows.
Is George a fiduciary?
George is registered as an investment advisor representative, which carries a fiduciary duty when giving investment advice.
How is George paid?
Merrill reports being paid by a percentage of the assets they manage, flat or fixed fees, commissions on some products. Ask George for your total yearly cost in dollars.
Official record as of October 3, 2026.
This profile is for information only and is not financial advice or a recommendation.